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Introduction to Media Relations

Introduction to Media Relations

Categories
public relations and communications

Duration
1 day

Course fee
1,950AED* Early savers rate. Must enrol and pay a minimum of 3 weeks prior to the start date. Price after this time 2,350 AED

Successful PR professionals have built long standing and productive relationships with the media. They understand how the media works, what makes great news and how to work with journalists. Delegates on this course will learn how to build trust and relationships that will lead to success.

Successful PR professionals have built long standing and productive relationships with the media.  They understand how the media works, what makes great news and how to work with journalists.  Delegates on this course will learn how to build trust and relationships that will lead to success.

what to expect from the course

Guidance and insight from industry experts with decades of regional experience working daily with the local and international media.  Workshops to develop practical media handling skills, based on an understanding of how journalists think and work.

who it's for:

This introductory course is suitable for corporate and government PR professionals who are new to the field of media relations or who wish to refresh their skills.

  • How the media operates
  • The evolving media landscape
  • What makes news and why
  • How to develop news angles
  • Pitching your story to the media

Course delegates will understand how the media operates, know how and when to approach them with news.  Delegates will gain insights into ideas and approaches that will generate media coverage.

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contact via e-mail
tadreeb@twofour54.com

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+971 2 401 2454