Setting Up and Managing a Radio Programming Timetable

Categories
radio

Duration
1 week

Partner
RFI Talent +

Study the parameters which determine programming. Understand a variety of audience research, and its importance in successful programming. Learn to define the editorial line of a radio station. Gain knowledge of the different categories of radio programmes. Know how to define the station identity. Know how to construct and manage a programming timetable.

Following on from the liberalisation of the airwaves and the creation of many new radio stations, it is increasingly essential to be extremely precise when putting together and managing programming. Squaring up to the competition, keeping listeners happy, and to gaining a greater market share are all vital. This course looks at the stages which are necessary to create successful programming, from initial ideas to final execution.

who it's for:

Anyone working in radio who wishes to understand how programming is devised and managed.

Definition of a programme timetable, the objectives, its means, and its relationship with other radio departments.
Planning rules of programme timetabling.
Definition of the objective, the editorial line, programme content, and the specifications.
Quantitative and qualitative research needed to create successful programming.
Programming strategies for generalist stations and specialist stations.
The role of new communication technology in programming.
The importance of an image in defining a station identity.
Basics in building a radio timetable.
Self-promotion- its importance in a radio station.
Planning programmes around specific events.
Managing programmes and relations with their managers- journalists, assistants, directors etc.
Practical work.
Study and analysis of programming timetables.